A website is highly essential for any business in these modern days. No matter to which segment the business belongs to, it needs a website for surviving the onslaught of cut-throat competition. A website makes communications easy between a customer and business. It is the first introduction of a business to the online audience and helps a business establish online identity and reputation. The need for creating a website has paved the way for the emergence of the concept of website design and development. An effective web design and development strategy leads to the creation of an impactful website.
Designing a website implies designing that part of your site which will be used by the customers. It includes concepts such as the appearance of the site, functionality, navigation etc. It emphasizes on making things easy for online visitors.
Web development is that part which remains hidden from the viewers. It is the back-end which includes programming and interaction necessary for efficient functioning of the website. Web development ensures that your website is working effectively and also involves solving any problems that may arise during the use or maintenance of the site.
Once you have decided to create a website for your business, you must first get a domain name registered for your website. Domain name is unique and it should have appropriate keywords related to your industry. Following are the three types of websites.
1. E-commerce website
2. Community Forums and portals
3. Corporate or business website
After choosing a domain name, you must proceed to decide the type of website you wish to have. E-commerce websites are mainly used for selling online. Corporate or business websites are used to disseminate information. Based on your requirements you can decide on the kind of website you want. After deciding all the above things, you must begin the web development process. It commences with a requirement analysis after which Site Map has to be created to design the navigation as well as the look of the website.
With the use of tailor made templates, graphic designing, and image editing, you can design the basic look of your website. A database must be designed and developed so that you can upload content and images to your website. The last phase of web design and development includes lab testing. This is done to identify bugs in the website and rectify them before the site is available for viewers.
If you are not a technical person and still want to create a website for your business, it is perfectly fine. There are a number of companies offering web designing and development. They have a team of professional and experienced web designers and developers who work responsibly to deliver an ideal website that helps you attain your business goals.
Fusion Informatics is a software development company that offers website design and development services to clients across the world. Being in the industry for more than a decade it has set benchmark for other companies offering similar services.